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Let The British Flag Fly High During The Olympics

July 9, 2012

Great Britain is firmly under the world spotlight during August and September and from a catering perspective there is no better time to showcase the best in British Food. Mark Rigby, Business Development Chef at Premier Foods comments: “As the sporting centre of the universe for the next few weeks, it presents the perfect opportunity to provide visitors from all…

Pakefield High School in Suffolk wins Bird’s Ice Cream competition

June 29, 2012

Pakefield High School has won a Bird’s Ice Cream competition run by Premier Foods in partnership with East Anglian Taste for School (EATS), which targeted all 30 schools in the Suffolk region. The promotion saw Pakefield High school win an exclusive Bird’s Ice Cream sampling day run by Premier Foods. Pupil Shannon won a limited Jubilee edition XBox 360 Kinect…

Rob Hartwell wins pub category at Craft Guild of Chefs Awards

June 13, 2012

Rob Hartwell, Head Chef of The Rose and Crown in Warwickshire (one of the most popular pubs within the Peaches Pub Company Limited), has beaten stiff competition to win the prestigious ‘Pub Restaurant Chef Award’ sponsored by Premier Foods, at the annual Craft Guild of Chefs Awards. The awards are a top accolade for chefs across the country and Hartwell has…

Fit For a Queen

May 3, 2012

The Diamond Jubilee long weekend takes place 2nd-5th June. There will be a huge number of consumers out and about, including tourist trade, so outlets need to stand out from the competition. The key to doing this is advertising and promotion; outlets need to use their menus, boards and websites to let customers know what food will be served, what…

No Eggs In Sight…

April 1, 2012

Easter weekend runs between Friday 6th and Monday 9th April. As with most long bank holidays, many people will be on holiday, out shopping, or simply want to get out of the house so it’s a good opportunity to get additional customers through the door. With different people dining out for different reasons over 4 days, it can be hard…

On your marks…

March 26, 2012

The 2012 Virgin London Marathon takes place on Sunday April 22nd and with over 35,000 runners entered, thousands of spectators and millions of TV viewers, it’s the first of this year’s major public events; supporting it could show your staff and customers what to expect for the other events that 2012 has to offer. For outlets on or near the…

Turn the tables and treat Mum

February 20, 2012

Mother’s Day is on Sunday March 18th (don’t forget!!) and most mothers will tell you the biggest treat they could have is a meal they don’t have to cook themselves. Given it’s such a busy day for restaurants and pubs, to accommodate as many customers as possible think about offering special brunch, lunch and dinner menus. This gives your customers…

Create a Little Magic This Valentine’s Day

January 13, 2012

Valentine’s Day falls on a Tuesday this year representing a great opportunity to boost mid-week trade. However, it also means that couples could choose to dine out at the weekend to avoid the crowds and to fit in with work, so a menu for Valentine’s week will catch those diners and make things easier in the kitchen than creating a…

Toss Up Some New Ideas For Pancake Day

January 13, 2012

Shrove Tuesday falls on February 21st this year and is a great way to bump up mid-week trade and offer a popular meal that’s easy to make and low-cost too. Brilliantly versatile, you can use pancakes in both savoury and sweet dishes, giving you starter, main course and dessert options. Pancakes can be made quickly and simply using McDougalls Yorkshire…

Celebrating Chinese New Year

December 12, 2011

January 23rd marks Chinese New Year and the year of the Dragon. The ultimate auspicious sign, it signifies happiness and success and with 2012 undoubtedly Britain’s year, it is a great time to embrace festivities. Enjoying food with friends and family is central to the celebrations and with the British love of Chinese food long established, you have a great…