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Toss up some new ideas for Pancake Day

January 21, 2013

Shrove Tuesday falls on February 12th this year and is a great way to bump up mid-week trade and offer a popular meal that’s easy to make and low-cost too. Brilliantly versatile, you can use pancakes in both savoury and sweet dishes, giving you starter, main course and dessert options. Pancakes can be made quickly and simply using McDougalls Yorkshire…

Chinese New Year

January 7, 2013

Kung Hei Fat Choi! Celebrate the year of the Snake with Sharwood’s! Sharwood’s, the number one Pan-Asian brand, is helping caterers create menus perfectly suited to celebrate Chinese New Year on 10 February 2013. For recipe inspiration and top tips and hints, look no further than Premier Foods. With a range of Chinese sauces specifically developed to suit the British…

Giving Businesses a Healthy Start this January…

January 2, 2013

It’s no surprise that healthy eating is one of, if not the top New Year’s resolutions. According to research carried out by Oxfam last year, 50% of consumers make a New Year’s resolution to lose weight. After the indulgences of Christmas and New Year, many consumers are determined to do this, or to adopt a healthier lifestyle come January and…

Add A Modern Twist To Traditional Festive Fayre

November 2, 2012

When planning your Christmas menu it’s important not to waiver from traditional flavours and dishes – they really do win with consumers every time. But adding those all-important modern twists on the classics are essential to entice consumers to choose your establishment rather than your competitors or even dining at home. Mark Rigby, Business Development Chef at Premier Foods says:…

Make It a Traditional Christmas

October 8, 2012

Much as we’d like to think we’re a modern, British culture who always push the boundaries for new and innovative products, when it comes to Christmas, the message from consumers is clear: Keep the Christmas meal traditional… “It is definitely something that we see represented in the Christmas menus,” says Premier Foods development chef Mark Rigby. “Chefs can put their…

Let The British Flag Fly High During The Olympics

July 9, 2012

Great Britain is firmly under the world spotlight during August and September and from a catering perspective there is no better time to showcase the best in British Food. Mark Rigby, Business Development Chef at Premier Foods comments: “As the sporting centre of the universe for the next few weeks, it presents the perfect opportunity to provide visitors from all…

Pakefield High School in Suffolk wins Bird’s Ice Cream competition

June 29, 2012

Pakefield High School has won a Bird’s Ice Cream competition run by Premier Foods in partnership with East Anglian Taste for School (EATS), which targeted all 30 schools in the Suffolk region. The promotion saw Pakefield High school win an exclusive Bird’s Ice Cream sampling day run by Premier Foods. Pupil Shannon won a limited Jubilee edition XBox 360 Kinect…

Rob Hartwell wins pub category at Craft Guild of Chefs Awards

June 13, 2012

Rob Hartwell, Head Chef of The Rose and Crown in Warwickshire (one of the most popular pubs within the Peaches Pub Company Limited), has beaten stiff competition to win the prestigious ‘Pub Restaurant Chef Award’ sponsored by Premier Foods, at the annual Craft Guild of Chefs Awards. The awards are a top accolade for chefs across the country and Hartwell has…

Fit For a Queen

May 3, 2012

The Diamond Jubilee long weekend takes place 2nd-5th June. There will be a huge number of consumers out and about, including tourist trade, so outlets need to stand out from the competition. The key to doing this is advertising and promotion; outlets need to use their menus, boards and websites to let customers know what food will be served, what…