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Fit For a Queen

May 3, 2012

The Diamond Jubilee long weekend takes place 2nd-5th June. There will be a huge number of consumers out and about, including tourist trade, so outlets need to stand out from the competition. The key to doing this is advertising and promotion; outlets need to use their menus, boards and websites to let customers know what food will be served, what…

No Eggs In Sight…

April 1, 2012

Easter weekend runs between Friday 6th and Monday 9th April. As with most long bank holidays, many people will be on holiday, out shopping, or simply want to get out of the house so it’s a good opportunity to get additional customers through the door. With different people dining out for different reasons over 4 days, it can be hard…

Create a Little Magic This Valentine’s Day

January 13, 2012

Valentine’s Day falls on a Tuesday this year representing a great opportunity to boost mid-week trade. However, it also means that couples could choose to dine out at the weekend to avoid the crowds and to fit in with work, so a menu for Valentine’s week will catch those diners and make things easier in the kitchen than creating a…

Toss Up Some New Ideas For Pancake Day

January 13, 2012

Shrove Tuesday falls on February 21st this year and is a great way to bump up mid-week trade and offer a popular meal that’s easy to make and low-cost too. Brilliantly versatile, you can use pancakes in both savoury and sweet dishes, giving you starter, main course and dessert options. Pancakes can be made quickly and simply using McDougalls Yorkshire…

Celebrating Chinese New Year

December 12, 2011

January 23rd marks Chinese New Year and the year of the Dragon. The ultimate auspicious sign, it signifies happiness and success and with 2012 undoubtedly Britain’s year, it is a great time to embrace festivities. Enjoying food with friends and family is central to the celebrations and with the British love of Chinese food long established, you have a great…

Giving Businesses a Healthy Start This January

December 12, 2011

It’s no surprise that healthy eating is one of the top New Year’s resolutions. According to research carried out by Oxfam last year, 50% of consumers make a New Year’s resolution to lose weight. After the indulgences of Christmas and New Year, many consumers are determined to do this, or to adopt a healthier lifestyle come January and although, for…